Brand Craft & Co. II

PLAI / NIDA Brand Films

Client:

PLAI / NIDA

Client:

PLAI / NIDA

Field:

Brand Video

Field:

Brand Video

Agency:

Brand Craft & Co.

Agency:

Brand Craft & Co.

(

2025-2026

)

PLAI A film for Thai balm brand PLAI, exploring flowers, natural ingredients, and soothing textures. The focus was on making close-up shots feel convincing through detailed petals and cream textures. I also experimented with Houdini COPs to make the petal textures easier to adjust.

PLAI A film for Thai balm brand PLAI, exploring flowers, natural ingredients, and soothing textures. The focus was on making close-up shots feel convincing through detailed petals and cream textures. I also experimented with Houdini COPs to make the petal textures easier to adjust.

NIDA Working with Brand Craft & Co., I created a 15-second film for jewellery and accessories brand NIDA. The film brings together sand, soil, stone, and jewellery to reflect the brand’s earth-inspired identity. It was a chance to explore natural textures and movement, finding ways for the pieces to feel connected to the landscapes around them.

Credits

Brand Craft & Co. Book Nilvong

(Branding & Creative Direction) (Creative Direction, 3D & Motion)