MAC Cosmetics

Holiday Campaign

Client:

MAC Cosmetics

Client:

MAC Cosmetics

Field:

Holiday Campaign

Field:

Holiday Campaign

Agency:

Carbonmoves

Agency:

Carbonmoves

(

2023-2024

)

Gift of Gold — 2024 Working with the team at Carbonmoves, I created two 15-second product animations set in a shimmering golden city. The project was a chance to explore how light, reflections, and movement could bring a festive feel to the products. My work took the films from storyboarding through final animation, with teammates contributing to selected scene layouts and product modelling.

Gift of Gold — 2024 Working with the team at Carbonmoves, I created two 15-second product animations set in a shimmering golden city. The project was a chance to explore how light, reflections, and movement could bring a festive feel to the products. My work took the films from storyboarding through final animation, with teammates contributing to selected scene layouts and product modelling.

Bizarre Blizzard — 2023 Working with the team at Carbonmoves, I created five 6-second films and one 15-second film, bringing the products into a playful world of ice and snow. The project gave us room to explore wintry textures and movement across a series of short animations. My work covered storyboarding through final animation, with teammates contributing ice and snow simulations and 3D product modelling.

Credits

Carbonmoves Tereza Tan Merry Lo Wingho Tong Book Nilvong Patrice Chueng Napat Jiaratanasawat Hubert Choi Clifford Lee, Kexin Shi

(Design, Creative Direction, and Production) (Creative Direction) (Account Management) (3D & Motion Lead) (3D & Motion) (3D & Motion) (3D & Motion) (3D & Motion) (3D Modeling & Texture)